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User Acquisition Manager

Company: VirtualVocations
Location: Detroit
Posted on: January 28, 2025

Job Description:

A company is looking for a UA Manager to drive user acquisition for a mobile game in the Web3 gaming space.



Key Responsibilities

Develop and execute user acquisition campaigns across various mobile channels
Analyze campaign performance and user behavior data to refine acquisition strategies
Collaborate with cross-functional teams to define target audiences and optimize channels


Required Qualifications

At least 3 years of hands-on experience in performance marketing in mobile gaming
Proven expertise in paid acquisition with a successful track record of implementing ROAS strategies
Familiarity with user acquisition platforms and Mobile Measurement Partners
Strong understanding of experimentation methodologies
Experience in influencer marketing and App Store Optimization (ASO)

Keywords: VirtualVocations, Detroit , User Acquisition Manager, Executive , Detroit, Michigan

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