Director of Communications
Company: Care Alliance
Location: Cleveland
Posted on: November 7, 2024
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Job Description:
Description: Job Summary:The Director of Communications at Care
Alliance Health Center is responsible for developing and executing
strategic communication plans that enhance the organization's
visibility, reputation, and community impact. This role oversees
all internal and external communications, including media
relations, digital and social media, branding, and public
relations. Working closely with the executive team, the Director of
Communications ensures consistent messaging and aligns
communication efforts with organizational goals, helping to
strengthen community engagement and support Care Alliance's mission
to provide high-quality healthcare to underserved populations. The
ideal candidate is a creative strategist with a strong background
in healthcare or nonprofit communications.
Task Responsibilities:*Includes but are not limited to: - Strategic
Communication Planning: Develop and implement comprehensive
communication strategies that support Care Alliance's mission and
goals, enhancing public awareness and stakeholder engagement. -
Brand Management and Consistency: Oversee branding initiatives to
ensure consistency across all platforms and materials, maintaining
a cohesive and positive image for the organization. - Media
Relations: Serve as the primary point of contact for media
inquiries, cultivate relationships with media outlets, and manage
press releases, statements, and other public-facing communications.
- Digital and Social Media Management: Lead digital communications,
including website content, social media channels, and digital
campaigns, ensuring that all content aligns with the organization's
strategic goals and reaches target audiences effectively. -
Internal Communications: Develop and execute internal communication
plans to keep staff informed and engaged, ensuring clear messaging
on organizational priorities, initiatives, and updates. - Crisis
Communication: Collaborate with executive leadership to create and
implement crisis communication plans, addressing urgent situations
with transparency and control to protect the organization's
reputation. - Community Engagement Support: Coordinate
communication efforts for community events, public speaking
engagements, and partnerships, representing Care Alliance and
amplifying its impact. - Content Development: Oversee the creation
of engaging content for newsletters, blogs, reports, and other
publications, highlighting organizational achievements and
fostering donor support. - Performance Metrics and Reporting: Track
and analyze communication metrics to measure effectiveness,
providing regular reports and insights to inform ongoing strategy
and improvements.
Requirements: Minimum Education and Experience: Required: -
Education: Bachelor's degree in Communications, Public Relations,
Marketing, Journalism, or a related field required; Master's degree
preferred. - Experience: Minimum of 7 years in communications,
public relations, or a related role, with at least 3 years in a
supervisory or management position, ideally in healthcare or
nonprofit settings. - Media and Digital Proficiency: Proven
experience managing media relations and digital communication
channels, including social media, websites, and digital campaigns.
- Strategic and Crisis Communication: Strong background in
strategic communication planning and crisis management, with
demonstrated ability to handle high-stakes situations effectively.
- Technical Skills: Proficiency in Microsoft Office, content
management systems (CMS), social media management tools, and data
analysis software to measure communication effectiveness.
PI151d938f2427-37248-35935723
Keywords: Care Alliance, Detroit , Director of Communications, Executive , Cleveland, Michigan
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